Former world No. 1s Andy and Jamie Murray are launching a brand new YouTube channel, The Set, on June 26. The digital-first enterprise kicks off tomorrow with a debut episode that includes creator KSI: “Can We Flip KSI right into a Professional Tennis Participant?”
Produced by Prodigy Studios alongside IMG Tennis, the channel goals to fill a spot for athlete-led tennis content material.
The Set guarantees behind-the-scenes match entry, technical grasp courses, information deep dives, way of life street journeys, in addition to entry to official footage from ATP Media, the LTA, and The All England Garden Tennis Membership to evaluation historic moments.
Wimbledon broadcast companions, together with BBC Sport, can have rights to air the channel’s digital content material in the course of the match.
“I’ve thought for a very long time that there’s area in tennis for one thing comparable [to Bryson DeChambeau’s content],” two-time Wimbledon champion Andy Murray stated. “I’m excited to share that facet of the game… in addition to the light-hearted stuff.”
